Surveys
Chief Marketing Officers Magazine (CMOs) is a specialized publication in Marketing & communication industry and this category is dedicated to the surveys related to the industry.
UAE Professionals ‘Working More Efficiently’ in 4.5 Day Week – New PRCA Research
7 out of 10 (70%) professionals in the United Arab Emirates (UAE) feel they work more efficiently within a 4...
The Future is Hybrid: New PRCA MENA Census Uncovers Trends in Region’s PR Professions
Less than a fifth of Middle East and North Africa (MENA) PR and communication professionals (16%) expect to return to...
80% of Consumers Report Abandoning Retailers After Three Bad Experiences: Salesforce Connected Shoppers Report
Findings released in the fourth edition of the Salesforce Connected Shoppers Report reveal a growing gap between heightened expectations of...
Pre-Cyber Monday Digital Sales Up 18% Despite Higher Prices, Smaller Discounts, and Fewer Products
This year, early holiday shopping is driving an increase in digital sales, with few signs that economic and logistical headwinds...
97% Of Marketers Believe Pandemic-Induced Consumer Behaviors Are Here To Stay And Will Impact 2022 Strategies
As brands shift their marketing strategies from temporary adjustment to permanent transformation, WARC, the global authority on effective marketing, has...
Advertiser Spend on TV and Social Media is Twice as High as Daily Consumption
Social media spend would need to reduce by $94.3bn in order to mirror global consumption levels next year, while the...
WARC, TikTok and Publicis Groupe release “From Discovery to Purchase: The Role of Community Commerce”
The survey-led white paper explores new and effective opportunities for brands and retailers to sell directly to consumers through social...
World Mental Health Day: Three in Five MENA PR Professionals Want More Mental Health Support from Their Employer
1,728 PRs in region surveyed by YouGov for PRCA MENA Mental Health Report 42% say mental health worse due to...
Survey: Young Middle East Consumers Bring Spending Back, 85% Ready to Embrace Pre-Pandemic Shopping, Travel, and Holiday Experiences
Sitecore®, the global leader in digital experience management software, today released its Holiday Shopping Trends 2021 report exploring how consumers...
Latest Mambu Research Reveals a Gap in Global Financial Awareness and Accessibility.
A study of 2,000 global consumers released today by Mambu, the market-leading banking and financial services platform, revealed that both banked...
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Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.